Dr. Prashanth H Southekal is the Managing Principal of DBP-Institute, a Data Analytics Consulting and Education company. He is also an Adjunct Professor of Data and Analytics at IE Business School (Spain). He brings over 25 years of Information Management experience from over 75 companies such as SAP, Shell, Apple, P&G, SAS, and GE. In addition, he has trained over 3,000 professionals the world over in Analytics, Data Products, and Enterprise Performance Management (EPM). He sits on the Advisory board of Evalueserve (Switzerland) and Grihasoft (India). Dr. Southekal is the author of 2 books - Data for Business Performance and Analytics Best Practices and writes regularly on Forbes.com. He is an Adjunct Professor of Data Analytics at IE Business School (Spain) where he received the teaching excellence award for the 2020-2021 academic year. CDO Magazine has included Dr. Southekal in the 2022 LIST OF LEADING ACADEMIC DATA LEADERS. Dr. Southekal holds a Ph.D. from ESC Lille (FR) and an MBA from Kellogg School of Management (US).